Reading Time: 4 minutesAccording to GSMA real-time intelligence data, 5.28 billion people uses a mobile device to access the internet. That means  66.92% of the world’s population has a mobile device.  Mobile devices like smartphones are continuously evolving alongside social media. As a business owner, you need to keep up with the changes to stay on top of […]

Reading Time: 4 minutesRegardless if you’re a small business blogger, an influencer, a hobbyist, or a market leader, your blog should have a logo because it is the first thing readers see when they visit your website. A brand logo represents your brand; it’s one that you will use all the time for promotions. If you think that […]

Reading Time: 4 minutesBloggers and entrepreneurs can engage audiences in a more personalised and interactive way with a webinar. A webinar is a video lecture, workshop, or presentation. With it, you can share your expertise with your followers in real time and cement your place as an expert in your niche.  If you’re on Kajabi, creating a webinar […]

Reading Time: 4 minutesDiversifying the content you’re publishing is a must if you want to attract more readers and gain a stronger online presence. This means you must invest a lot of time in creating evergreen and seasonal content. Most experts encourage building evergreen content because it’s timeless; you’ll never run out of readers who need evergreen content. […]

Reading Time: 4 minutesOffering exclusive content like a weekly or monthly newsletter helps attract more subscribers. But while content remains king, how you present information matters too. People are more likely to subscribe to a newsletter and read your exclusive content if it is formatted thoughtfully. You won’t get people hooked on your content if you only send […]

Reading Time: 4 minutesFacebook has millions of users; how does one even stand out in the sea of small businesses? Here are ways to increase Facebook engagement today. Facebook is THE most widely used social media platform in the world. Everyone is on Facebook, and it’s natural that businesses – large and small – are leveraging the platform’s […]

Reading Time: 4 minutesGoogle Analytics is the most important SEO tool you’ll ever use to strengthen your website’s online presence. If you’re on Showit, you’ll be glad to know how easy it is to add Google Analytics to your website! Here is a guide on how: Why Add Google Analytics on Your Showit Website Google Analytics is the […]

Reading Time: 3 minutesIt takes time before you start seeing the results of your marketing efforts. But if you are not seeing results for some time now and feel like your marketing campaign could use a little tinkering, then perhaps it’s time to take a step back and reflect on your strategies. Let’s be real, businesses have gone […]

Reading Time: 4 minutesDifferent industries have gone through various transitions over the past several years, and that goes for social media marketing too. One thing that we’ve learned during these changes is that nothing in the world is ever permanent – not even the things we do and know for so long. Going to work, attending meetings, and […]