Reading Time: 4 minutes Repurposing content is nothing new – it’s a terrific way of breathing life back into archived blog posts! And because everyone and their mother are on social media, it’s vital to focus on this platform to market your business and position yourself as an expert in your niche industry.  Are you ready to re-introduce your […]

Why Sales Emails are Filtered as Spam

Reading Time: 4 minutes Nothing frustrates an email marketer more than a thoughtfully-crafted email getting trapped in the spam filter. All that hard work wasted because your subscribers are not seeing your content. The thing is, even the most compelling and attractive email can get caught in the spam folder. And this goes even if the recipient explicitly requested […]

blogger burnout how to stay inspired

Reading Time: 4 minutes It’s called blogger burnout, and it’s real! It affects all bloggers, including massively successful influencers and personalities. This shows that no matter how passionate, driven, and successful you are in what you do, no one is exempted from feeling tired, detached, and enthusiastic from running a business because of burnout.   Not everyone is lucky enough […]

How to Make Money from Your Lifestyle Blog

Reading Time: 5 minutes Living the life of an influencer is a glamorous concept. You have the rare opportunity to indulge in your passion, build a following, and earn more than you thought possible. If you’re into fashion and lifestyle, you can blog about your personal style and make money on the side. Blogging as a lifestyle guru can […]

How to Calculate your Email Marketing ROI

Reading Time: 4 minutes You need to determine the profitability of your email marketing campaign to ensure that you are gaining and not losing money. By tracking the performance of your email marketing campaign, you can improve your game plan, future-proof your strategies, and identify challenges that are affecting your promotional efforts.  Despite the popularity of social media and […]

An eye-catching headline makes your content stand out in the searches and attracts more clicks. Go ahead and start brainstorming; here are ways to create catchy headlines for your blog

Reading Time: 4 minutes A search on Google presents plenty of websites to choose from. And with literally thousands of bloggers crying for the same target audience, standing out from the rest can be tricky. This goes no matter how well put together or how meticulously optimized the content is – it won’t get traffic if no one reads […]

How Creating Mini Courses will Benefit Your Business

Reading Time: 4 minutes A mini-course can be used to promote your business in so many ways. Use it to grow your email list, educate subscribers, promote an affiliate product, or as an incentive to grow your email list. Creating learning materials was not as easy as it is these days. Some apps and platforms can help content creators […]

Marketing Strategies to Invest Time in 2023

Reading Time: 4 minutes The new year brought changes, and your business should always go with the flow to keep up! 2023 is full of recent social media trends, fresh Google algorithm updates, and alternative forms of content. If you want your business to make an impact in today’s changing business landscape, you and your marketing team should start […]

Creating Effective Social Media Calendar

Reading Time: 5 minutes What is a social media calendar, and how can it improve your online marketing campaign? Here are reasons why you should create a social media calendar right now. How was life like for busy entrepreneurs before the social media calendar became a thing? Gone are the days of uploading content manually; you can now streamline […]

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