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Welcome to the Gillian Sarah

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One of the most common misconceptions people have is that a brand is simply your logo, tagline, or website in general. However, a brand is much more than this. Branding involves your logo, your website, every aspect of a customer’s experience, staff uniforms, social media posts, and marketing. Ultimately, it refers to the perception that […]

BY Gillian Paterson | December 18, 2017 | Branding

The Importance of Branding

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Branding plays a major role in businesses in today‚Äôs world. The same fact is applicable to the direct sales companies as well. If you are the owner of a direct sales company, you need to pay special attention towards branding. As the owner of a direct sales company, you have a clear understanding of the […]

BY Gillian Paterson | December 17, 2017 | Branding

Why You Should Brand Your Direct Sales Company

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  Think about David, that young man at your office. He comes in looking sharp and neat with his sweet-smelling cologne that is not overpowering yet fascinating. Above all, he does his work like a pro. In summary, you can say that he is sharp, dedicated and efficient. This is what you know him for: […]

BY Gillian Paterson | December 14, 2017 | Branding

The Basics of Branding Impressions in your Business