Why I Chose Social Squares For My Business

Reading Time: 4 minutes An online business demands high-quality and attractive images because online users are visually driven. If you’re not using great pictures, there’s no way that your business would stand out because other companies are investing a lot in eye-catching visuals. While you can always take product or service images on your own, not many people have […]

How To Refresh Your Visual Branding For 2021

Reading Time: 3 minutes The new year is always a good time for a beautiful beginning. It’s the best time to set new goals and find ways to improve old business processes and perhaps, refresh your brand. And why not? With the way 2020 ended, everyone could use a fresh start!  Of course, refreshing your brand doesn’t mean changing […]

Setting Up A Custom Email Address With Gmail

Reading Time: 3 minutes Part of building a memorable brand is to create a business email. If you love the functionality and familiarity of Gmail, you can configure this platform for emails. Here’s a step-by-step guide on how. A custom email address is one way to build a stronger brand. There’s nothing wrong with using your personal email but […]

5 Ways To Create An Inspiring Vision Board For Your Brand

Reading Time: 3 minutes What is a vision board, and how can it help you achieve your ideal brand? Let’s learn all about vision boards and how it can inspire you to build a better brand with this guide. What is the first thing that comes to your mind when designing anything? When you’re designing something, anything, the first […]

The Importance of Brand Consistency

Reading Time: 3 minutes You heard it before, consistency is key to a successful brand, but what does this mean for your business? Learn how being consistent is instrumental to your marketing efforts with this guide. When you think of Coca-Cola’s red and white typography, Nike’s “swoosh logo” or McDonald’s Golden Arches, you immediately know what these brands are […]

What is the difference between brand vs branding

Reading Time: 3 minutes The terms brand and branding are often thrown around but are they the same thing? If you have no idea what brand or branding means, you came to the right place! Let’s discuss your brand vs branding.   Your Brand vs Branding If you’re in the process of growing your business then you might have […]

Everything You Need To Know Before Starting A Podcast

Reading Time: 3 minutes Creating podcasts is a great way to grow your brand and engage with your target audience. If you haven’t tried recording a podcast on your own, here are some tips to get you started. Virtually everyone who’s anyone has a podcast! According to, there are about 550,000 podcasts on iTunes as of October 2020. […]

How To Utilise Your Brand Style Guide To Establish Brand Recognition

Reading Time: 4 minutes What is a brand style guide, and why is it an essential part of establishing a memorable brand? If you’ve no clue how to create your brand style guide, try these tips. Ever wonder what’s a brand style guide and why it’s so important in branding? A brand style guide is a document that presents […]

Frequent Branding Misconceptions

Reading Time: 3 minutes Branding is a process, but when done right, it will improve your business for the better. Just avoid these common branding misconceptions to get the best start in branding! Branding isn’t just about perfecting your brand’s visuals. It’s more than the web design, the logo, the colour scheme, etc. It’s about the personality of your […]

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