Reading Time: 4 minutes It’s no secret that a good story sells. As a solopreneur, it’s essential to begin your blogging journey with a story that your core audience can relate to attract the right people and build a strong brand.  What is storytelling, and how can it help build a strong brand? The heart of every successful marketing […]

Reading Time: 3 minutes Most bloggers focus on new content with no real direction in terms of maximising old content. Don’t miss out on the benefits of reviving old posts.  Your regular optimisation efforts should include updating old content. The fact is, new isn’t always better when it comes to SEO. Updating content that already exists remains a valuable […]

Reading Time: 3 minutes Thinking of selling a product to grow your business? What products will sell like hotcakes this year?  Digital products remain the top-selling products to sell online. A digital product is an intangible item or piece of media distributed online. Digital products are often downloadable or streamable. Popular formats include PDFs, MP3s, downloadable templates, and videos.  […]

Reading Time: 4 minutes At the heart of a membership site is a value exchange – it’s vital to provide value to members for continued subscription payments. The value you’ll provide could come in the form of pieces of content, a product, or helpful resources.  If you’re building a membership site and want to know what kinds of content […]

Reading Time: 3 minutes Travelling is fun, and so is documenting the experience through blogging. The plus side to travel blogging is that you get to earn money while during something you’re genuinely passionate about! But more than simply blogging about your experiences, you should optimise your travel website to attract readers. Any business, no matter the size, needs […]

Reading Time: 4 minutes Dubsado is a powerful project management platform, and one of its key features is the Workflow. The Workflow allows you to automate your client process within Dubsado to provide a smooth and efficient client onboarding and working experience. The goal with Dubsado workflows is to automate the entire client process so you can focus your […]

Reading Time: 4 minutes Being the 4th most popular social media platform globally, Pinterest has 445 million active users – most of which are women. In fact, almost half of the women in the US are actively using Pinterest, which explains why health, beauty, and art are some of the top categories on the platform.  It’s surprising how under-utilised […]

Reading Time: 4 minutes Thinking about the past year, did your blog grow as much as you hoped it would? Were you able to grow your business? If your blog’s performance has been less than stellar the past year, it’s time to start mapping out your blogging goals this year to make the most of your efforts.  Content planning […]

Reading Time: 4 minutes Every business should strive to provide excellent customer service. As an entrepreneur, your goal is to make customers pleased with every transaction enough to come back for more, tell their friends about your business, and, hopefully, sell more products.  No matter how life-changing a product is, you could lose millions of potential customers if a […]