Reading Time: 4 minutesIf creating content is your bread and butter and you’re looking to accelerate the growth of your business, perhaps it’s time to give content creation platforms like Kajabi a try. Kajabi is an all-in-one business platform that empowers entrepreneurs to create different forms of content to sell. Use Kajabi to develop online courses, membership sites, […]

Reading Time: 5 minutesWhen sending any marketing message to customers, the goal isn’t just to close another deal successfully. It’s all about making a meaningful connection with clients. And to make a deeper connection with your clients, you need to nurture your business relationships with them with an engaging welcome email. What is a welcome email, and why […]

Reading Time: 9 minutesContent creation and business organisation platforms are crucial to a creative entrepreneur. While dozens of services offer advanced features, only a few can live up to the hype! Are any of these tools worth the money? Which tools should you invest your hard-earned money in? This guide compares the top 5 most popular freelance business […]

Reading Time: 4 minutesNothing frustrates an email marketer more than a thoughtfully-crafted email getting trapped in the spam filter. All that hard work wasted because your subscribers are not seeing your content. The thing is, even the most compelling and attractive email can get caught in the spam folder. And this goes even if the recipient explicitly requested […]

Reading Time: 4 minutesYou need to determine the profitability of your email marketing campaign to ensure that you are gaining and not losing money. By tracking the performance of your email marketing campaign, you can improve your game plan, future-proof your strategies, and identify challenges that are affecting your promotional efforts.  Despite the popularity of social media and […]

Reading Time: 4 minutesA search on Google presents plenty of websites to choose from. And with literally thousands of bloggers crying for the same target audience, standing out from the rest can be tricky. This goes no matter how well put together or how meticulously optimized the content is – it won’t get traffic if no one reads […]

Reading Time: 5 minutesWhen you’re promoting yourself – as a personality and/or as a business – you’re telling your story; you’re revealing parts of yourself to appeal to a greater audience.  A personal brand exists whether or not you’ve created it for your business. Every piece of content you put out there is infused with your unique personality. […]

Reading Time: 4 minutesTwo of the most popular email marketing platforms are MailChimp and Flodesk. MailChimp is the most well-known and widely used of the two because it’s been in the business for years. It is, in fact, one of the first email marketing software programs on the market. While MailChimp offers many features to grow an online […]

Reading Time: 4 minutesWhen marketing a business, you want to put your best foot forward to make a great impression on prospective clients. But that’s easier said than done when people have become more perceptive of the way they see brands online. We are visually driven creatures and what we see affects how we perceive things, including online […]