Reading Time: 3 minutesYou’ve opened a business and gone through your marketing checklist. You have a positioning strategy, an awesome web presence, and the perfectly designed set of logos to develop your brand identity. All three of these things work together to create customer awareness and fortify your brand strategy. Your website features icons and logos which align […]

Reading Time: 3 minutesAn enigmatic topic for sure, learning how to navigate Google Analytics properly can make or break your online presence. This post is to guide you through the basics so that you know how to use this essential online tool for your benefit correctly. From data tracking methods to interpreting this information in a meaningful way, […]

Reading Time: 2 minutesWhen you take a look at those successful bloggers and Instagram influencers who have hundreds of thousands of followers, they hardly notice when a difference of 2 or 3 people occurs each month. For those of you who are struggling to build your blog, reach your audience, and see real traffic build on your website, […]

Reading Time: 2 minutesOne of the most exciting parts of becoming your own boss and finally leaving the restrictions of your 9 to 5 job is exactly that: you’ll never need to worry about being stuck doing the same thing each day for the same fixed income.   For all of us who have that entrepreneurial tick that […]

Reading Time: 2 minutesMany small businesses dive into entrepreneurship knowing exactly how they’re going to serve their customers, where they’re going to work from, and with the ambitious goal of successfully running a profitable business. Often the numbers portion is left dangling without any clear definition. Your numbers, including the price of your product/service, your capital, revenue, and […]

Reading Time: 4 minutesWe all want that one thing in our business, a website that works for us! So often I come across amazing companies. Their work is stunning, they have such a great Internet personality, and they have so much passion for what they do. Their problem; they aren’t booking clients because their website is not showcasing […]

Reading Time: 3 minutesIt’s that time of year again, Black Friday & Cyber Monday. I’m putting together some of my favourite sales I’ve spotted that are fantastic for entrepreneurs and small businesses. This list will be updated over the next week as new deals get released. Some of these may become unavailable over the next few days, so […]

Reading Time: 4 minutesIt’s that time of year again, time to get packing in preparation for heading off to Arizona for Showit United! So you’ve heard me talking about United for the past 2 years, what is it? Showit United is a conference for photographers based in Phoenix Arizona. It has leading industry speakers, fantastic workshops, and is […]

Reading Time: 5 minutesLet’s be honest, my business is based heavily on stock images. You don’t honestly think I take all of these beautiful photographs on my website, social media and website templates do you? That would be hundreds of hours of work at a skill level I simply don’t have. I use approximately 25 images a month […]