Reading Time: 2 minutesWant to switch from Mailchimp to Flodesk? It’s easy! Here’s a 3-step guide on how to switch from Mailchimp to Flodesk.  Were you thinking of switching from MailChimp to Flodesk? We don’t blame you! Apart from being so user-friendly, Flodesk offers a library of beautifully-composed email templates. What’s more, creating all sorts of forms and […]

Reading Time: 3 minutesHow important is a colour to branding? Here are ways to choose the right brand colours to boost your business and attract MORE subscribers! Let’s talk about colours – brand colours, that is.  Ever wonder how colour affects people? There is a reason why colours are a huge part of establishing a brand. Colour affects […]

Reading Time: 4 minutesApart from the popularity, the hordes of followers, and money in the bank, what do all successful online businesses have in common? All successful business owners have established themselves in a niche. Targeting your niche makes it easier to develop designs that will resonate with your target audience. Establishing yourself in a niche will also […]

Reading Time: 4 minutesYou might not know it, but you could be making simple website mistakes, turning off thousands of users in the process. Here are ways to correct these common website mistakes. These days, virtually everyone and their sister have a website. But, maintaining a website, that’s a different story. When done right, websites give you a […]

Reading Time: 3 minutesAttracting visitors to your website can seem like an endless battle; converting them into customers might seem entirely out of your control. You’ve built an attractive website and done your best to push those keywords, yet it seems you can’t grow those conversions no matter what you do. Here’s how to boost your website conversions […]

Reading Time: 2 minutesCreating a business is a piece of cake in comparison to building customer relationships and consistent brand identity. Many brands struggle or even fail, partially because they can’t grasp their personality and develop it in a way in which grows their business and their buyer loyalty.    What is a brand identity?   Your brand […]

Reading Time: 2 minutesThe internet is crowded with websites and social media posts competing for the attention and money of their audiences and potential customers. Every second, millions of people are using search engines to find a product or service, so ensuring your website has the potential to be seen means spending enough time focusing on your inbound […]

Reading Time: 2 minutesRegardless of how far website design and coding has evolved over the decades, countless business websites still look like they were designed by their early 2000s predecessors. We fully support your love of boy bands and Pop-Tarts, but when it comes to your brand’s website, its time to attract customers that trust that you’ve joined […]

Reading Time: 3 minutesAs owners of small businesses, we all understand that email marketing is one of the core pillars of our overall marketing efforts. This is why it is essential to consider all relevant factors when choosing the software to manage your newsletters. You need a software that offers you full control over your email marketing efforts […]