Reading Time: 3 minutes  Are you using evergreen content in your blogging strategy? Evergreen content is content that technically has no expiration date. It doesn’t rely on a specific time of year to be relevant and it’s information that will be relevant over a long period of time. So basically, evergreen content is content that lives on forever…forever…forever *cue […]

Reading Time: 4 minutesSo you want to start a blog eh? Maybe you want to start a blog for your business or maybe you’re just as crazy passionate about writing as I am and wanted to get all that creative energy out on paper. Regardless of the reason, you are ready to begin blogging. And if you don’t […]

Reading Time: 4 minutesYou know all those blog posts you wrote six months ago, a year ago maybe even longer? It’s easy to forget we have them right? They’re buried deep down under all your new posts, but why shouldn’t we use them again? Why not update them and reuse them. Updating old blog posts is not only […]

Reading Time: 4 minutesWith Facebook groups, Instagram pods and Twitter tweeting, are people still checking their emails? Do we still need to focus on building out lists or is our time better spent on building relationships within social media? So the question remains, should you have an email marketing strategy or nah? Long story short, yes, you should […]

Reading Time: 4 minutesMarketing, that dreaded word. For the first few years of my business, I was terrified of that word. I avoided marketing like the plague, which is probably why I didn’t end up keeping those businesses… But I digress. Although it’s a “scary” word and can sound confusing and overly complicated I’m going to break it […]

Reading Time: 6 minutesI have been blogging on and off and about five years now and I’m just going to be honest, it wasn’t a piece of chocolate cake. In fact, most of the time it wasn’t even a piece of carrot cake. Sorry carrot cake lovers. That being said, I’ve learned a lot and am obviously still […]

Reading Time: 4 minutesI want to preface this by giving you my definition of a side hustle. A side hustle is literally something you do on the side, usually online. This is not a part-time job with another company but something you are running yourself. Your side hustle could be absolutely anything. For instance, you could open an […]

Reading Time: 4 minutesHave you ever wondered why pinning other people’s pins should be part of your marketing strategy on Pinterest? Isn’t it counterproductive? Aren’t you just showing your audience other people’s posts? Like, why though?? There’s that question is again, why though. So the question remains, why should you pin other people’s pins on Pinterest? Stick around, this […]

Reading Time: 4 minutesSo, you’re telling me to give away free content even though I’m going to be selling and offering products down the road? What? I know what you’re thinking, that I’ve lost my mind! How can giving away free products and/or content help you down the road when you’re ready to sell and offer paid products? […]