Reading Time: 4 minutesA simple “thank you” does a world of good to any business relationship. That’s why it’s a must to show your appreciation to your customers, even if they have not bought anything from you.  A thank you message can foster customer loyalty, strengthen relationships, and boost client trust. It can also lead to more sales. […]

Reading Time: 5 minutesEmail marketing might seem like an old strategy, but it remains one of the most effective because email is still the most widely used form of communication between adult users. That’s right – not social media or search engines – people still prefer to read content in their inbox. And you can take full advantage […]

Reading Time: 5 minutesVideo content is an effective way to attract, entertain, educate, and engage new and old followers alike. And if you’re the type who’d rather post videos than text content, you will love Pinterest’s Idea Pins. What is this feature, and how do you make the most out of it to gain more followers online? Continue […]

Reading Time: 4 minutesEmail marketing might seem too old school these days, but email messaging remains a powerful form of communication online. And building an email list right from the beginning of your blogging journey should be prioritised.  Why? Building an email list can help monetise your blog in SO many ways. And this goes no matter what […]

Reading Time: 6 minutesYou’ve heard of influencers dominating every social media site, and you might be wondering how to work with these personalities to attract more followers and gain leads. The fact is, you can use influencer marketing to boost the effectiveness of your marketing campaign. But to start, you must find the right influencers to grow your […]

Reading Time: 4 minutesIs a curated list of gifts a part of your seasonal content? Creating a gift guide on LTK is easy, but do you need to publish one? The answer is a resounding YES! If you’re on LTK, you know shoppers *live for* gift guides. It just makes gift-giving so much easier. Plus, the attention you […]

Reading Time: 4 minutesWhen you’re a solopreneur handling a thriving business, it can be challenging to juggle different tasks. Thankfully, automation tools like Dubsado make it much easier for business owners to manage key processes on auto-pilot. Dubsado is a business management software platform that offers a comprehensive set of tools for streamlining business processes and automating various […]

Reading Time: 4 minutesGrowing a business means taking risks, making hard decisions and recognising (and maximising!) moneymaking opportunities along the way. To succeed, many entrepreneurs feel like they have to do as much as possible in the shortest amount of time to drive results, and often, they fail to recognise problems when they see them. When this happens, […]

Reading Time: 3 minutesThere are some serious blogger mistakes you can make throughout your career. And these can cost you a lot. As a beginner, simple ignorance can be a reason but not a legal defence. As a veteran, you must be aware of copyrights, trademarks and the importance of using contracts. Using Copyright and Trademark One of […]