Reading Time: 5 minutesWhat is branding and where to even start? What makes a brand popular? How do we build a history with a brand, and how do people associate certain design elements with a specific brand?  Nike has its “swoosh” logo while McDonald’s has its golden arches. Coca-Cola is known for its distinct typography, while Mercedes-Benz’s star […]

Reading Time: 2 minutes“You are so talented and put together a design that fit with my brand perfectly and were extremely helpful with all my questions” – Kaycie Chiampi – Grey Birch Designs Presenting the brand new website for Grey Birch Designs! Kaycie is a home and DIY lifestyle influencer with an already large archive of content. Before […]

Reading Time: 4 minutesLead magnet delivery can be a pain if you’re not using the right platform. Enter Flodesk. I love it and I know you’ll love it too! Here are lead magnet delivery techniques to try using Flodesk! Switched to Flodesk recently? Congratulations, you’re using one of the most powerful email marketing platforms in the business. If […]

Reading Time: 4 minutesWhat is a brand style guide, and why is it an essential part of establishing a memorable brand? If you’ve no clue how to create your brand style guide, try these tips. Ever wonder what’s a brand style guide and why it’s so important in branding? A brand style guide is a document that presents […]

Reading Time: 4 minutesHaving trouble getting people to stay on your blog? Grow your blog and attract more readers with these tips! Thinking of growing your blog? I think having and maintaining a blog site is a brilliant idea. It gives you the perfect opportunity to push your creativity by providing compelling content regularly. Also, you can use […]

Reading Time: 3 minutesDifferent font styles elicit different emotions. Make sure that you are using the right typeface and font style for your brand! Try these tips to choose the best font for your business. As they say, the devil is in the detail. If you know a thing or two about effective branding, you know that design […]

Reading Time: 3 minutesShowit takes the guesswork out of building and maintaining a website. Here are the reasons why I made the switch to Showit! Thinking of redesigning your website? There are literally hundreds of website builders to choose from, including the trifecta: WordPress, Shopify, and GoDaddy. But if you’re tired of the same old-same old and you’re […]

Reading Time: 3 minutesHow to create a magnetic brand? It all starts with the right colours to represent your brand and attract your ideal clients. Let’s start picking the perfect colours for your brand, shall we? One of the most exciting parts of the branding process is deciding what colours to pick for your brand. And no, you […]

Reading Time: 4 minutesYour marketing message, brand, and core values should be aligned with your ideal client. And if you haven’t identified your ideal client yet, you came to the right place.  Before establishing a business and building your marketing strategies around it, you have to know who to promote your business to. Skip this step, and you […]