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Reading Time: 3 minutesIf you love fashion, lifestyle, and blogging, then LTK needs no introduction. Formerly known as RewardStyle and LikeToKnowIt, LTK is an affiliate marketing platform that caters to bloggers and lifestyle gurus with a massive selection of fashion finds!
Being a part of the LTK network is a huge accomplishment if you're building an audience as a lifestyle influencer or content creator. Signing up as an LTK creator gives you access to over 7K brands. You get amazing exposure and the possibility to earn thousands of pounds in commissions.
But there are requirements for getting into LTK. You need to have a specific number of followers and a consistent schedule for posting to be considered as a member. It's not unusual for many content creators to apply several times before being accepted into the LTK community.
If you've always wanted to become an LTK lifestyle influencer and would like to increase your chances of getting accepted, try these tips:
One of the most essential prerequisites to being an LTK influencer is having an engaged following. Best if you have a solid following on one or two platforms – like thousands on Instagram and Pinterest.
To grow your following on social media, be consistent with your posting schedule and mindful of the quality of every content you put out. Most users love attractive images, so providing eye-catching, beautiful photos is a must, too.
Finding your niche helps you stand out, find people genuinely interested in your content, and build a unique brand. The great thing about “niching” down your content is your viewers will grow with you. You're not just stuck doing the same thing or focusing on a single content – you can diversify!
For example, if you're into fitness, you can focus on clean eating to attract like-minded people and eventually expand your unique content into fitness, mental health awareness, and self-care. The possibilities are endless!
Being in the fashion or lifestyle industry means showcasing products and brands in the best way possible – especially in pictures. Improving the quality of your images is a continuous process – there are so many new ways to make photos look even better, thanks to technology.
LTK loves high-quality, all-original images. People sharing beautiful, original photos get approved fairly quickly!
But don't just snap a pic and share away! Be intentional with your content.
The lighting and composition are the most important things to consider when taking photos. Build a consistent composition style, so followers know right away that they're looking at your images. Don't be afraid to experiment with the lighting, props, and editing apps to perfect every image.
It takes consistent posting to build an engaged audience. And being consistent is something that the LTK platform requires to be accepted.
LTK requires at least 4 months of consistent posting. If your social media profiles are getting followers because you've been religiously posting beautiful images, your viewership will grow. This will also increase your chances of joining the LTK family.
Even if you're not a part of LTK, work with brands to boost your credibility as an influencer. Do this as early in your career as possible. A positive relationship with brands will increase your chances of being accepted by LTK.
There are many ways to do this: send a proposal for a collaboration and work on the content to promote a brand. If you're into makeup, for example, you can do:
No need to push the products at every video; just let viewers know if the post is sponsored.
One thing to remember: work only with brands you like – those with values and objectives that align with yours. Do more than just a collab for views or to make money. Stay true to your business values to build a trusted brand.
LTK is always looking for lifestyle influencers and content creators to work with. With a solid following and commitment to providing the best content, you're well on your way to becoming a part of the LTK family!
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