5 Reasons to Love PrettyLinks

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Let's be real; long links aren't exactly easy on the eyes – they're distractingly long and full of numbers. Posting these URLs without a link shortener will ruin the look of the blog post. 

A link shortener like PrettyLinks makes URLs attractive, on-brand, and less distracting to readers. But PrettyLinks is no ordinary link shortening app. There's more to the service than making links pretty, and if you haven’t signed up for the pro account, then you are missing out! In this guide, we’re outlining ways to boost your blogging business with PrettyLinks. 

5 Reasons to Love PrettyLinks

Better SEO

Search engine optimization (SEO) is critical to a successful marketing campaign. To widen your reach and build a strong following, you'll need to optimize every blog post and social media update with your primary keywords.

PrettyLinks shortens and customizes your website and affiliate links. You can use your keywords to optimize your links and even cloak affiliate links to avoid being penalized by Google. 

Search engines tend to penalize websites with too many affiliate links. You can create no-follow links on PrettyLinks to avoid losing your link juice. With PrettyLinks, you can customize any keyword on your blog and set it up automatically to cloak to your desired destination. 

Better Branding

Your website's design elements should be harmonious to achieve consistency and congruence. With PrettyLinks, you can create customized, short links that extend your personal brand. And readers will continuously see your branding outside of your website. 

For example, you can create a shortened, on-brand link and post it on your social media or podcast video. You can show links to a digital product or a short mini-course. The links look better so these won’t ruin the presentation at all.

Higher Page Ranks

Here’s one unique feature that makes PrettyLinks different from other link shortening apps – your page ranks will skyrocket because the inbound URLs link to your website, not redirected to the link shortener’s website.

A good example would be Bit.ly. Each time you use Bit.ly to shorten your links, you create links to the Bit.ly  domain, not your website. That means Bit.ly is siphoning some of your link juice to boost their domain’s page ranking. With PrettyLinks, you’re not redirecting users to a different domain; they are directed to your website. This leads to a higher page rank and MORE website traffic. 

Easy Click-Through Tracking

PrettyLinks make it easier to track every click your links receive. The PrettyLinks analytics does more than track the clicks too. It can calculate conversions and see what links your visitors are clicking on. The data you get from the stats help develop a better marketing campaign. The analytics tool lets you see how well your links convert. It can even track links posted on sites outside your own, including Twitter and Facebook. 

And because your shortened links are on-brand, they'll have an easy way to return to your site, leading to robust click-through tracking. Even if users are not on your website, you’ll get a much broader reach with PrettyLinks.

Control Over Your Links

Integration is seamless with PrettyLinks – it plays well with third-party apps and website builders, particularly WordPress. It’s easy to install and even simpler to use on WordPress. The best part is that the app gives better control over your website links. 

You can customize the settings, and all links on your site can be edited in one go. You can cloak any link within seconds, allowing you to present different affiliate links on your website. No need to create complex PHP files to redirect readers to various websites. You can also activate auto-posting to social media sites to build a following and establish an engaged community online.

Sharing website links through PrettyLinks will increase your website traffic and strengthen your online presence. But don’t take our word for it, try PrettyLink today, and you’ll love how easy it is to create attractive links that extend your branding beyond your website.

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