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8 Social Media Marketing Books Every Marketer Should Read (2022)
Today, online marketing is hard to succeed at without social media marketing strategies. There are three pillars of SEO for building a solid internet marketing foundation- content, links, and social media. A site must have high-quality content. Optimizing your content and making it sharable and linkable for your target audience is an important part of any marketing strategy.
Today, more and more marketers are targeting social media platforms to get a target audience, potential leads, and also a high ranking on Google. Promoting your brand, product, and services on social media channels is the top marketing strategy for a business to get success.
The following are the highly recommended top books on social media marketing to read.
Social Media Marketing Workbook
Social Media Marketing Workbook is an informative, practical, and easy to follow book for every marketer in the industry. The book guides on how to make the best use of social media for growing and promoting your business or a product. There are lots of great social media examples in the book that you can refer to educate yourself. Written by Jason McDonald (Ph.D.), this is one of the top books on social media marketing.
A great read for all the small business owners and marketing managers, this workbook on social media marketing starts with the basics and importance of content marketing. It also covers all the popular social media platforms like Facebook, Twitter, and LinkedIn. This social media marketing book also contains many useful videos, links, resources, and an excellent companion tool book with free social media tools.
Ultimate Guide to Social Media Marketing
Ultimate Guide to Social Medial Marketing is written by Eric Butow, Mike Allton, Amanda Robinson, Stephanie Liu, and Jenn Herman. This is the best book on social media marketing, covering all important aspects, starting from strategy to tactics, from B2B to B2C, and from organic SEO for link building to paid. After reading this book, you get an in-depth understanding of social media marketing in businesses.
This book guides you to create social media campaigns that are completely focused on your business goals. It teaches the readers to target the right audience and build a large following for promoting their business or product. A detailed explanation of all types of marketing strategies is done in this book including chatbots, influencer marketing, social media, and paid marketing.
Social Media Marketing
Social Media Marketing has a perfect balance of theory and practical application with thoroughly revised content on all the latest developments in social media marketing. Winner of the TAA 2017 Textbook Excellent Award, this book on social media marketing gives you an insight into rapidly evolving social media trends.
The fourth and updated version of the book has added 11 new case studies of TikTok, LEGO, Nespresso, and Puma to give you a better understanding of the latest marketing strategies. A perfect book for all those studying social media marketing, it is complemented by a companion website that has valuable resources for both instructors and students.
The book is written by Tracy L Tuten who is a professor of marketing. Other than Social Media Marketing, she has also written many other books on social media and digital marketing.
Freakishly Effective Social Media for Network Marketing
Freakishly Effective Social Media for Networking Marketing is written by Ray Higdon and Jessica Higdon, who both are network marketing experts. In this short and powerful book, you get to learn many proven strategies for marketing that help you achieve effective results for your business. Through this book, you get to learn how to use social media for network marketing your business.
Reading this book on network marketing you can take your business to a whole new level. It guides how to use the social media platforms to their best level, what type of social media should be posted for maximum effect, the right way to approach people on social media, and an easy process to create effective Facebook lives.
500 Social Media Marketing Tips
500 Social Media Marketing Tips is the best book for beginners who want to study marketing. This marketing book gives its readers a complete essential guide on how to achieve ultimate social media success for their business. This is a concise and simple media marketing book with expert knowledge on social media marketing, and hence, quite a perfect read for busy individuals.
In this book, there are discussed 500 effective tips on social media marketing and many easy-to-follow techniques for achieving ultimates success on popular platforms like YouTube, Instagram, Twitter, and Facebook. The book is written by Andrew Mcarthy, who has an excellent ability as an author to explain complex topics in a very simple and jargon-free language.
Social Media Success for Every Brand
Based on Building a StoryBrand, Donald Miller’s best-selling book, Social Media Success for Every Brand teaches readers how to get practical success with their social media content. This book discusses the seven principles of the StoryBrand Framework to build an effective and long-lasting social media plan for your brand.
This book on social media marketing gives practical guidance of the five-point share model- Story, How, Audience, Reach, and Excellence, to drive growth to an organization by using social media. Reading this book, you get to learn to boost customer engagement, and grow the organization’s brand awareness and revenues.
How to Use Social Media for Marketing
To make passive income today, getting expertise in social media is important. How to Use Social Media for Marketing is one such book on digital marketing that makes you an expert on all popular social media platforms like Twitter, Reddit, Facebook, Youtube, and Instagram. In this book, you read all the benefits of using social media for marketing your business or product.
This book covers all important topics like LinkedIn marketing, Blogging marketing, Reddit marketing, Instagram marketing, Facebook marketing, and Google marketing.
Moreover, it also teaches the readers how to make money through online marketing.
Crushing It
Crushing It is the best-selling book on social media marketing. It talks about the great entrepreneurs and how they have built their businesses. Crushing It has been written by four-times New York Times best-selling author Gary Vaynerchuk. The book has been written based on the experiences of many influencers and entrepreneurs who adopted new innovative marketing strategies rather than following the predictable corporate path.
This is an international best-seller marketing book that is practical and inspiring. In this book, every social media platform has been dissected so that you know how to promote your brand on them like a pro. Through this book, you get both theoretical and tactical advice on how to use major social media platforms like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat.
Conclusion
Social media is a field that is changing every day, hence to be at par, you must know the marketing techniques that work with today’s digital mediums. For learning the newest trends in digital marketing, books on social media marketing are the best way to go. Today, there are many social media marketing books in the market, hence, choosing the right book to advance your goals can be a challenging task. Hopefully, this article would help you in choosing the right type of social medial marketing book based on your business goals. However, if you are quite busy with your schedule and cannot take out time to read a book, you can also get them in their audiobook format from audible and listen to them on the go.
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