Apart from the popularity, the hordes of followers, and money in the bank, what do all successful online businesses have in common? All successful business owners have established themselves in a niche. Targeting your niche makes it easier to develop designs that will resonate with your target audience. Establishing yourself in a niche will also […]

You might not know it, but you could be making simple website mistakes, turning off thousands of users in the process. Here are ways to correct these common website mistakes. These days, virtually everyone and their sister have a website. But, maintaining a website, that’s a different story. When done right, websites give you a […]

The value ladder has immense power for any kind of business, no matter who your customer is. If you’re not using the value ladder, here’s why you need to take a different approach.  Who has the power in your business? Is it the ones in charge or perhaps the employees whose direct customer service (and […]

Attracting visitors to your website can seem like an endless battle; converting them into customers might seem entirely out of your control. You’ve built an attractive website and done your best to push those keywords, yet it seems you can’t grow those conversions no matter what you do. Here’s how to boost your website conversions […]